Todd's Sporting Goods
New Era

Custom New Era apparel with your logo

Get a free mockup

New Era makes caps people already wear.

All New Era styles

59 styles

Decorating New Era

Polos
Embroidery on the left chest is the standard. Performance polos can also take a heat-applied transfer.
Fleece
Fleece takes embroidery well, usually on the left chest.
T-shirts
Screen printing for larger runs, DTF for full-color logos and short runs.
Jackets
Softshells and fleece take embroidery. Puffers and insulated jackets get a patch or a heat-applied logo instead, because stitching through the fill leaves holes and puckers.
Caps and beanies
Embroidery on the front panel, or a patch.
Bags
Embroidery or a patch on a front panel or pocket.
Quarter-zips
Embroidery on the left chest, with a sleeve or back-yoke hit if you want a second placement.

Where logos usually go

  • Left chestup to 4" x 4"
  • Sleeveup to 3" x 3"
  • Upper back yokeup to 10" x 3"
  • Hat frontup to 4.5" x 2.25"
  • Bag front panelup to 4" x 4"
An embroidery machine stitching a logo in the Beverly shop

Get your logo on New Era

Send your logo and tell us what you’re after. We’ll send a mockup and a quote.

  • Free mockup and proof before you order
  • Decorated in-house in Beverly, Massachusetts
  • One contact from mockup to delivery

Rather talk it through? (978) 927-1600

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New Era

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Vector files (AI, EPS, SVG, PDF) give the cleanest mockup, but any image works. Up to 3 files, 20 MB each.